My team brought Deadpool to SDCC in a big way, thanks to 20th Century Fox Home Entertainment! Deadpool’s Super Duper Dance Party took over the eyes and ears of the main show floor all weekend long. Your childhood dreams (or nightmares) came true as Deadpool and his animatronic band of X-Force rejects took up residency for a series of musical performances fans will never forget — despite their best efforts. We also gave away a different Comic-Con exclusive t-shirt to the first 1200 attendees each day.
The video and photos speak for themselves and the experience continues to reverberate across the internet much to our delight.
Design Studio: The Visionary Group
Design Director: Stuart Fingerhut
Experiential Designer: Julian Callanta
Art Director: Thomas Dang
Photography: Ridge Productions